Direct mail marketing made easy...

Direct mail marketing has been around for many years and is still an extremely effective tool for reaching certain markets and customer segments. Most businesses and consumers still place a certain value on a physical mail piece which is more than that for email. This means that recipients of a direct mail marketing piece are more likely to read it than an email they receive in their inbox.

AccuraCast can develop highly effective direct mail campaigns for your company. We can also source recipient lists and manage the entire campaign, including the printing and posting of mailers and collection of replies.

Our direct mail marketing services

Our direct mail marketing services range from creation of effective business letters that are usually very quick to turnaround to development and implementation of comprehensive direct mail campaigns which can last a few months. Contact us to discuss your objectives and we'll be glad to work with you on a campaign that fulfills them.

The type of direct mail we create varies from glossy, colourful brochures to simple well-worded business letters. We recommend that companies not rely solely on a single mail piece to generate a steady flow of leads for their business, as this is hardly ever effective. More often, companies must plan a follow-up campaign to support the mailer and get maximum response. Our consultants will advise you on follow-up strategies before the campaign goes live.

Landing pages for direct mail campaigns

If you would like the recipients of your mailer to visit a website and respond to a survey or fill in an online form, we can create a landing page or micro site with forms and surveys. To learn more about this please call us on 0800 019 6813 or read about our website development service.