Yahoo! Search Marketing Introduces Calendaring Functions

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Yahoo! Search Marketing Introduces Calendaring Functions

Panama, the new platform from Yahoo! Search Marketing has Calendar icons on the account dashboard page, and in the deeper levels, to allow advertisers to set a date range to view performance data at each level.

Yahoo! Search Marketing calendar function

The left calendar icon shows performance data for a user-defined period over a range of dates over two consecutive months. The right calendar icon if shows performance data for a specified time, such as the last calendar quarter, week-to-date, or the last seven days.