Is Twitter Still Growing?
Is Twitter Still Growing?Jan 21 2011 - Social media - Farhad Divecha
In spite of a lot of speculation last year that Twitter’s growth might have plateaued, Twitter disclosed that as of the 1st of January 2011, they had nearly 200 million registered accounts, and received about 110 million tweets every day.
These figures show a steady increase from the 160 million registered accounts in September 2010, and 95 million tweets per day in December 2010. The latest figures from this week claim that Twitter has 240 million registered accounts.
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While these figures clearly indicate that Twitter is continuing to grow at a fairly steady pace, they do not say anything about the quality of the information being tweeted and how much of that information is actually ever read.
Quality of tweets is obviously not a concern for executives at Twitter, who have now decided to focus on global expansion.
With this in mind, they have recently launched their service in Korean, which is the seventh language that Twitter is available in. Other languages that Twitter is available in are German, French, Spanish, Italian, Japanese and English.
Twitter has made deals with the local carriers LG and Uplus and local search engine, Daum, to encourage more users to sign on to Twitter in the Korean language.
The micro-blogging platform probably chose Korean as the latest language for their site, because the use of Twitter went up ten-fold among Koreans in the last year. iPhone and Android apps are also available in Korean.
The majority of Twitter users access the English language version of the site. However, the number of tweets in English has gone down by about 25% during the last year. This is sufficient reason for Twitter to try and expand to other languages.
While Twitter is now available in 7 languages, their biggest competitor, Facebook, is already available in 70 languages. Facebook managed to achieve this feat by crowd-sourcing the translation process by providing their users with a dedicated translation app.
If Twitter copied Facebook for once, instead of Facebook always copying Twitter, the micro-blogging platform could grow faster globally.