October 2013 Newsletter

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October 2013 Newsletter

October 2013 Newsletter

Welcome to the first ever issue of AccuraCast’s
Digital Media Newsletter

At the request of clients and competitors alike, we finally caved and will now deliver you monthly insights into the latest industry trends, our own original research and tips to help you grow your presence online, all coming hot from the presses of our North London office.

From the serious nitty-gritty of the digital marketing world to the cool and often downright bizarre realm of viral marketing, our monthly newsletter will bring you a sample of the most interesting marketing stories from around the Web.

Kindest regards,

Farhad Divecha
Director


Benchmark Your Click Through Rates

Graph of AdWords CTR per ad positionAre your AdWords bids translating into higher than average CTR on both search and display networks?

Our research, based on the analysis of over 2 million clicks, contradicts some traditional beliefs and discovers that the top spot isn’t always the best place to be.

Find out why »


The Rise of XXX Mobile

XXX PornHow do you use your smartphone? It seems that more and more of our digital lives are taking place through the screens of mobile devices, and our “after hours” habits are no exception. As unique users of adult content are set to hit 250 million by 2017, the big question is: How will this content be monetised?

Read more »