Archive for the 'Mobile' Category

Google Leads The Way For Mobile Search

Monday, October 13th, 2008

Figures released by comScore have revealed that mobile search has grown in leaps and bounds over the last year. Google, expectedly, is the leader in mobile search services and has more than 60% market share in all the countries where the survey was conducted. (more…)

ROK Promotes Bluetooth Marketing

Thursday, October 9th, 2008

ROK Entertainment Group, a global mobile entertainment company, has launched a new application that will allow advertisers to create and manage advertising campaigns using Bluetooth on their own. (more…)

Live Search Maps Tries To Turn The Heat On Google

Friday, October 3rd, 2008

The Virtual Earth team at Microsoft has updated their platform and also added some interesting and useful new features to it in an attempt to improve the Live Search Maps offering and make it more competitive with Google Maps. (more…)

Google Has The Best Maps

Thursday, October 2nd, 2008

According to the results of a survey conducted by analysts, Cowen & Co., which were released on Monday, Google Maps has left its competitors far behind in the race. (more…)

Nokia Expands Mobile Media Network

Wednesday, October 1st, 2008

Nokia recently announced that they will expand the Nokia Media Network and will now deal with some of the heavy-weights from the European media industry. (more…)

Google Maps Street Views Now On Mobile

Wednesday, September 24th, 2008

In keeping with their aim to make information available to all, at all times, Google has now added another feature to their repertoire. Street Views on Google Maps will now be accessible to mobile phone users. (more…)

3G And Mobile Search Gain Momentum

Wednesday, September 17th, 2008

The U.S.A. has now caught up with Western Europe in adoption of 3G technoloy. A new report from comScore has found that it is a neck and neck race between the two regions now, with 28.4% of U.S. mobile users and 28.3% European mobile consumers using 3G technology. (more…)

Google Android Phone To Release Shortly

Tuesday, September 16th, 2008

After the recent successful launch of their web browser, Google Chrome, the search giant is now getting ready to release another long awaited, but not as surprising new product - the new Android mobile phone, by the last quarter of the year. (more…)

Chinese Mobile Ad Industry Thriving

Monday, September 8th, 2008

China’s mobile ad industry has taken a huge leap forward in the first half of 2008. The nation’s leading mobile advertising company, Madhouse, Inc., has reportedly served over 2.3 billion mobile ad impressions in the first half of this year, which is already about 5 times the total number of mobile ads served in the entire previous year. (more…)

Google-Verizon To Form Partnership?

Friday, September 5th, 2008

According to the Wall Street Journal, Google and Verizon are believed to be negotiating a deal together. If the deal comes through, Google would be the default search engine on Verizon’s network. If all goes well, this facility could even be extended to Verizon’s Web portal and FiOS TV service at a later stage. (more…)

Mobile Websites Can Include Geolocation Via Google API

Wednesday, September 3rd, 2008

Google launched a new tool, last week, known as the Gears Geolocation API. This tool will enable mobile and desktop users to detailed information about the area they are in, even if they do not know where they are and their mobiles are not GPS enabled. (more…)

Google Tests Ads On YouTube Mobile

Wednesday, August 20th, 2008

After having successfully launched YouTube on mobile phones last January, parent company, Google, has started testing display ads on certain selected pages on YouTube mobile, in the U.S.A. and Japan. (more…)

Twitter Stops SMS Updates In UK

Thursday, August 14th, 2008

Twitter has just announced that they will no longer send SMS updates across the UK. Users in the UK need not panic, however, as they will be able to continue to receive updates from Twitter, on their mobile phones through other means. (more…)

BBC’s Mobile TV Trial Not A Success

Wednesday, July 30th, 2008

The BBC’s trial run broadcasting TV channels on mobile phones, has not been very successful according to some reports. The number of viewers tuning in to watch TV programs on their mobile handsets is not very encouraging. (more…)

Mobile Web Grows In Popularity

Thursday, July 17th, 2008

A report released by analysts, Nielsen Mobile, has revealed that the use of the mobile phone to access the Internet has taken a large leap in the last two years. (more…)

Microsoft To Acquire Mobicomp

Thursday, July 3rd, 2008

Only last month Microsoft had announced that they were going to stop acquiring new companies. Now, however, they have decided to make an exception, and will acquire the Portugal-based company Mobicomp. (more…)

Ad Labs By Nokia

Wednesday, July 2nd, 2008

Nokia Interactive, the mobile advertising arm of mobile handset giant Nokia, has launched a new business called ‘Ad Labs’ that will train the staff of advertising agencies on the intricacies of mobile advertising. (more…)

Mobile Ad Market In Japan Flying High

Thursday, June 19th, 2008

The Japanese mobile advertising market is growing extremely quickly. Mobile advertising in Japan is set to cross the billion dollar mark by the end of this year itself. (more…)

Google Establishes Mobile Search Market Leadership

Wednesday, June 18th, 2008

Nielsen Mobile has just confirmed that Google leads the U.S. mobile search market with a 61 percent share of the market. (more…)

Directions For Public Transportation Through Mobiles

Thursday, June 12th, 2008

In the past users have surely benefited, from the inclusion of directions for public transportation on Google Maps, as it makes it easier for them to travel from place to place, by buses and trains, without the risk of getting lost by getting onto the wrong bus or train. People can also save on the expensive fuel required to use their own cars, and indirectly also reduce traffic jams. (more…)

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