Virgin Offer Free Airtime In Exchange For Ad Views
March 8th, 2007
Virgin Mobile USA have recently launched a cool program called “Sugar Mama”. The program allows users to sign up and earn free airtime.
The way this works is that Virgin Mobile users must watch short online videos, rate them, and give their feedback. In return, for every minute of their time, Virgin reward them with a free minute of airtime.
“Sugar Mama” is nothing more than a cheeky way for Virgin to test which advertising model works best. Smart move, but the results of such a study can not really be applied to regular users who aren’t getting any benefit out of watching ads on their phone.
Benefits of such a scheme though will definitely include greater user interest in mobile video, and an inkling towards what sort of ads and video content interest mobile users the most.
Tags: accuracast, search, news
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12 Responses to “Virgin Offer Free Airtime In Exchange For Ad Views”
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May 1st, 2007 at 5:26 pm
Is it? How do I sign up for this?
May 1st, 2007 at 6:37 pm
Hi Matt,
Unfortunately this is only available to Virgin USA customers. We’re keeping our fingers crossed that the test market in the USA is successful, in which case they will also launch the same scheme in the UK.
June 6th, 2007 at 4:58 pm
please send me free virgin airtime
June 6th, 2007 at 5:02 pm
mobile TV and free virgin airtime
June 6th, 2007 at 5:02 pm
virgin mobile to use infospace
June 6th, 2007 at 5:03 pm
Thank you for free virgin airtime
June 6th, 2007 at 7:02 pm
Alemu, you need to be in the USA and you need to contact Virgin for this!
September 29th, 2007 at 1:56 am
sugar moma is the best and should stay for ever
September 29th, 2007 at 1:57 am
its cool
April 29th, 2008 at 6:34 pm
i need free minutes
April 29th, 2008 at 6:40 pm
hey, i would really like to get a free minute
April 29th, 2008 at 6:41 pm
when do u get ur free minute?????