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Google Wins Nokia, Looses T-Mobile To Yahoo!
Finnish telecom giant Nokia has announced a tie up with internet search engine giant Google on the same day that Google lost its deal with T-Mobile to Yahoo! More »
Posted on February 14th, 2008 in Mobile.
Google AdWords Conversion Tracking Fails On Mobile
Google AdWords conversion tracking uses JavaScript and HTML code that is placed by advertisers on their website’s conversion (customer acquisition) page, to track which user clicks have resulted in a conversion. This data is then reported back to the advertiser in the form of the number of conversions per keyword. This system fails on mobile devices and gives incorrect data. More »
Posted on January 17th, 2008 in PPC, Mobile, Google.
Yahoo! Plays Catch Up On Social Networks And Mobile
Google’s done it, Facebook’s done it, even Nokia did it so why wouldn’t Yahoo!? Well, now they have come up with yet another social networking idea, this time dubbed Yahoo! Life! and an improved mobile service. Where has the innovation, the spark of ingenuity that once was Yahoo! gone? More »
Posted on January 10th, 2008 in Mobile, Social Media.
Bright Future For Ad-Funded Mobile Networks
Ad funded Mobile Virtual Network Operator Blyk has made a promising start. UK sales director Jonathan McDonald announced that customer click-through rates on the network ranged between 12 and 43 per cent, which is far superior to what is being seen for other operators or on other media. More »
Posted on December 19th, 2007 in Mobile.
Official Google Announcement: Forget GPhone. Hello Android
2.7 Billion people could potentially use Google’s latest offering next year. It is not the highly speculated GPhone. Instead, Google yesterday announced the Open Handset Alliance and the Android open platform for mobile devices. More »
Posted on November 6th, 2007 in Mobile, Google.
