Keywords News

Search Has A Truly Long Tail

20th November 2008

Here is some good news for all Search Engine Marketers. A report released recently by Hitwise, has shown that there is still plenty of scope for all those who are in this field, as it seems that only the proverbial ‘Tip of the iceberg’ has been scraped as yet. It is thus not necessary for SEOs to follow ruthless or ‘dog-eat-dog’ marketing practices. More »

Google Keyword Estimator Shows Real Search Volumes

15th July 2008

Last week the Google AdWords keyword tool started showing approximate search volumes. AdWords advertisers and everyone else in the world can now see the approximate number of search queries carried out on Google for any keyword. More »

3 Biggest Advertiser Mistakes On Yahoo! Search Marketing

15th January 2008

A recent post on the Yahoo! Search Marketing blog brought up quite an interesting set of points that apply to search engine advertisers across the board, irrespective of the platform they advertise on. The three common mistakes to avoid, provided by veteran search marketer, Mike Moran, for entrepreneurs new to the field of search marketing are: More »