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Microsoft Opens Messenger Friends To Social Networks
Microsoft announced last week that it has partnered with the most popular social networks including Bebo, Hi5, Facebook, LinkedIn and Tagged to allow its users to easily move contacts in both directions, while protecting the user’s privacy. More »
Posted on April 1st, 2008 in Social Media.
US Search Engine Market Share Data - Jan 2008
comScore has released the latest search engine rankings data for the United States, and Google is once again at the top of the heap with almost 53% market share. More »
Posted on February 29th, 2008 in SEO, Search, SEM.
Yahoo! Courts AOL In Bid To Make Microsoft Jealous
The board of directors at Yahoo, have not taken very kindly to Microsoft’s unsolicited takeover bid of $45 billion or approximately $31 per share, which they feel is too low. In an attempt to shield themselves from Microsoft, Yahoo! executives have reportedly revived merger talks with AOL Times Warner. More »
Posted on February 12th, 2008 in Internet, Business, Search.
Google Tests Print Ads With 2D Barcodes For Mobile
In keeping with their aim to capture ever larger markets through innovation and technology Google is testing a cool new feature on their Print Ads platform - 2D Barcodes. More »
Posted on February 4th, 2008 in Mobile.
Microsoft Bids USD 44.6 Billion To Acquire Yahoo!
TechCrunch report that Microsoft has made an official bid to acquire Yahoo! The offer of $44.6 Billion values Yahoo! at $31 per share, a 62% premium on Thursday closing price. More »
Posted on February 1st, 2008 in SEO, PPC, News, Technology, Internet, Search, SEM.
Microsoft Mobile PPC Ads - Not In This Quarter
A reliable internal source at Microsoft adCenter has revealed that they are currently working hard with the ScreenTonic group to roll out a mobile advertising offering in the near future. It will not, however, be anytime within the quarter. More »
Posted on February 1st, 2008 in PPC, Mobile.
Yahoo! To Downsize Employees And Egos
No one’s favourite search engine, Yahoo! announced its third quarter results on Wednesday, along with official notice that they will be laying off 1,000 employees. The road ahead is definitely rocky for the once-darling of the Internet economy. More »
Posted on January 30th, 2008 in SEO, PPC, Search.
Microsoft Bid to Acquire Fast Search and Transfer
It looks as though Microsoft is bent on proving at least some of Steve Ballmer’s predictions for the future to be true. They have recently made an offer to buy Norwegian company Fast Search and Transfer. More »
Posted on January 9th, 2008 in SEO.
Microsoft Launches New Search Marketing Tools
When it comes to the game of search marketing, it can be easily said that Microsoft is positioned behind Google and Yahoo. However Microsoft now wants to lessen this gap with the launch of three new tools, namely the adCenter Add-in for Excel, adExcellence and the new Webmaster Center. More »
Posted on December 11th, 2007 in PPC.
Live Search Webmaster Tools Beta Not A Big Success
Microsoft was the last of the big three search engines to provide webmasters with a special resource where they could submit their site and browse information about the site crawl and search statistics that are not available to the general public. More »
Posted on November 20th, 2007 in SEO.
New Rumours Surface - Microsoft Might Buy Yahoo!
Kevin Johnson, President of Platforms and Services Division at Microsoft, leads over 12,000 employees responsible for product development, marketing and strategy for the Windows and Online Services businesses. At the UBS Investor Conference in Seattle on Thursday, Kevin outlined Microsoft’s ambition to grow their online search business to 30 percent. More »
Posted on November 16th, 2007 in Search.
EU Does Microsoft, Yahoo! A Favour
European Union legislators will launch an in-depth investigation into the proposed acquisition of online display advertising company DoubleClick by the search giant, Google. They have concerns that the merger could result in Google unfairly monopolising the online advertising industry and thwarting competition. More »
Posted on November 14th, 2007 in Search.
Microsoft Study: Search Marketing For Small Business
400 small and medium businesses in the UK were questioned about how they embraced PPC and online advertising, as part of a research project commissioned by Microsoft. The study revealed some interesting misconceptions and barriers to entry among SMEs in the UK. More »
Posted on November 13th, 2007 in PPC.
Yahoo! UK Becoming A Distant Second
Hitwise data for September 2007 shows that Yahoo! served only 4.91 per cent of all Internet searches in the UK, Microsoft served 3.95 per cent and Ask.com got 3.55 per cent. There is only one clear leader in the UK search market, and its lead is growing by the day. More »
Posted on November 2nd, 2007 in SEO, Search.
Facebook News For The Week
5th largest online property, fastest growing social network and most recent battleground between Google and Microsoft are all honours bestowed on Facebook. The website boasts over 50 million registered users and is growing so fast that a weekly news summary is perhaps the best way to keep up with it. More »
Posted on October 26th, 2007 in Social Media.
Microsoft Live Search Mobile Gets Voice Input
Since their acquisition of TellMe back in March 2007, mobile search experts have expected Microsoft to develop a voice-activated search function. Today they have announced just that, with the release of three new updates for Live Search Mobile. More »
Posted on October 19th, 2007 in Mobile.
Most Popular Websites In UK and France
Google leads the pack once again this month, as the most popular website in both France and the UK. ComScore’s latest report tracked the top Internet properties visited by Internet users in the UK and France during the month of August 2007. There are no surprises in the top 10 either side of the channel. Facebook, though, is rising in popularity very quickly in the UK and might become one of the top 10 visited sites very soon. More »
Posted on October 5th, 2007 in Multilingual, Internet.
Microsoft & Yahoo! Update PPC Algorithms
Microsoft adCenter and Yahoo! Search Marketing have both announced updates on their paid search platforms. AdCenter’s updates focus on quality based ranking, while Yahoo!’s update is focused on improving the overall quality of traffic delivered via their PPC platform. More »
Posted on October 3rd, 2007 in PPC.
Ask To Launch New PPC Platform On 2nd October
SearchEngineWatch forums reported last week that Ask have announced the release of their new, improved pay per click advertising platform, ASL 2.0 on 2 October 2007. More »
Posted on October 1st, 2007 in PPC.
Live Search Updates But Still Lags Behind
Microsoft Live Search has just launched a major update, their biggest update since their debut in January 2005. The reformed search engine is supposed to be faster, more relevant and easier to use. Instead it looks like not much has changed and the need for Microsoft to catch up with Google, Yahoo! and even Ask is painfully obvious. More »
Posted on September 27th, 2007 in Search.
