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Google-Verizon To Form Partnership?
According to the Wall Street Journal, Google and Verizon are believed to be negotiating a deal together. If the deal comes through, Google would be the default search engine on Verizon’s network. If all goes well, this facility could even be extended to Verizon’s Web portal and FiOS TV service at a later stage. More »
Posted on September 5th, 2008 in Mobile.
Google Tests Ads On YouTube Mobile
After having successfully launched YouTube on mobile phones last January, parent company, Google, has started testing display ads on certain selected pages on YouTube mobile, in the U.S.A. and Japan. More »
Posted on August 20th, 2008 in Mobile, Video.
Mobile Ad Market In Japan Flying High
The Japanese mobile advertising market is growing extremely quickly. Mobile advertising in Japan is set to cross the billion dollar mark by the end of this year itself. More »
Posted on June 19th, 2008 in PPC, Mobile.
Microsoft Enhances Mobile Advertising Offering
Microsoft is enhancing its mobile advertising platform at long last. An announcement to this effect was made last week, at the online advertising leadership forum, advance08. More »
Posted on May 29th, 2008 in Mobile, SEM.
Mobile Ad Networks To Get Integrated With DoubleClick Mobile
DoubleClick Mobile, the group that offers advertising delivery systems for mobile phones, will now integrate with various other mobile ad networks including AdMob, Google AdSense for mobile content, Millenial Media’s premium MBrand network and Decktrade. More »
Posted on May 5th, 2008 in Mobile.
Google Offers Banner Advertising On Mobile
Google has just announced some progress on the mobile ad front. They have started displaying banner ads on mobiles. Advertisers who use Google’s AdWords service will be able to choose between displaying plain text or banner ads to mobile Internet users. More »
Posted on April 28th, 2008 in PPC, Mobile, Google.
