Mobile News
India To Block 25 Million Mobile Handsets
2nd December 2009
With the rise in terrorist activities and threats across the country, the government of India has passed a directive to block all mobile handsets that do not have a valid identity number. More »
Tesco To Sell iPhones
26th November 2009
After the end of O2’s exclusive deal to sell the Apple iPhone, several players have entered the market, and supermarket brand Tesco is one of the operators hoping to cash in on the device’s popularity. More »
MMS Updates On Twitter Via Orange
19th November 2009
U.K. mobile operator Orange has announced a partnership with Twitter to introduce MMS support on Twitter. More »
Is Mobile Marketing Heading For Trouble?
18th November 2009
Even though the number of mobile Web users has been increasing steadily over the years and marketers have pitched every year as “the year of the mobile”, mobile marketing now seems to be facing some serious hurdles. More »
Best Buy Installing Google Mobile App
12th November 2009
Google has managed to convince one of the largest electronics retailers in the USA to promote their mobile search application. Best Buy Mobile representatives will now offer their customers the option to get the Google Mobile App installed for free on smartphones that are bought in their retail outlets. More »
Google Acquires AdMob
10th November 2009
Google announced yesterday that they have signed an agreement to acquire the mobile display advertising company AdMob. More »
Google Launches Go Mobile! Site
6th November 2009
Google AdWords recently launched a new resource to help marketers reach mobile Internet audiences more easily. This service is called Go Mobile! More »
Mobile Data Traffic Jams Predicted
2nd November 2009
With the number of smartphones available in the market increasing, the number of people now accessing the Internet through their mobile handsets is shooting up very quickly. This could lead to mobile traffic data jams in the near future. More »
Google’s New Phone
21st October 2009
Suddenly, the market is abuzz with rumours that Google is going to launch a mobile handset, which has actually been manufactured by them. More »
Sources Of Local Business Information
19th October 2009
The results of the Annual Local Search Study conducted by TMP Directional Marketing and comScore have been released. Additionally comScore has also conducted a comparative study of media trends and consumer behavior regarding local search over the last 3 years. More »
Yahoo! Makes Search Ads Mobile
2nd October 2009
With the number of mobile web users increasing at such a great speed, it definitely makes good business sense for Internet service providers to start serving up ads on mobile phones, and that is exactly what Yahoo! has already started doing. More »
Working Moms Work The Mobile
30th September 2009
It would be reasonable for most people to assume that the demographic of people who use the mobile phone the most, would be the typical high profile executive, or the youngsters in school and college who like to chat with and SMS their friends constantly. But, surprisingly, according to a survey by Scarborough Research this is very far from the actual facts. More »
Vodaphone And Orange U.K. Get iPhone
29th September 2009
When the iPhone was first launched in the U.K. in 2007, its manufacturer Apple, made a deal with service provider O2 through which, O2 had exclusive rights to sell the iPhone in the U.K. Obviously this monopoly proved very good for business, but the deal which was for a period of two years has now ended. More »
AOL Shutting Down Mobile Ad Networks
24th September 2009
If the latest buzz in the mobile industry is to be believed, AOL seems to be getting ready to shut down their mobile advertising network. More »
Mobile Websites Fail To Impress
22nd September 2009
A study of 27 prominent mobile websites, conducted by the Yankee Group has shown that most of these sites deliver results that are far from satisfactory. In fact, it was found that on a scale of 1 – 100, the average score achieved was just 52. More »
Advertising Within Phonecalls Highly Effective
11th September 2009
Results of a study recently conducted by campaign measurement firm, Dynamic Logic, regarding the effectiveness of in-call advertising have just been released and are looking very positive for the new ad medium. More »
Facebook Mobile To Reach 100 Million Users By 2010
8th September 2009
Facebook Mobile is growing very rapidly in popularity. Recently released numbers indicate that the service is now used by more than three times as many people as the number that used it eight months ago. More »
AdMob Serves 100 Billionth Ad
12th August 2009
Those who have long been predicting, that mobile advertising is the next big thing, have been right all along. Mobile ad network AdMob has now served over 100 billion ads; and this is by no means the saturation point! More »
SmartPhone Market Share April 2009
5th June 2009
A report comparing the respective market share of SmartPhones by operating system, as against the market share of the mobile web and application usage during the month of April 2009 has recently been released by AdMob. More »
How Soon Will Mobile Search Catch Up With PC?
1st June 2009
When search services were first started on mobile phones, they were very basic, almost rudimentary in nature. However things have changed with emerging technology, and now search patterns on the latest mobile handsets are getting closer to those on PC’s. More »
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