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Microsoft Live Search Gets Semantic Query Processing
Microsoft has now integrated Powerset into the Live Search platform, since last month. The Redmond-based software giant is believed to have paid $100 million for Powerset’s semantic search capabilities in an attempt to improve their position in the search engine market after the failed attempt to acquire Yahoo! earlier in the year. More »
Posted on September 22nd, 2008 in SEO.
Live Webmaster Tools Updates But Still Lags Behind
The Microsoft Live Search Webmaster Center has been brought out of beta, last week, along with the release of a few new updates. Webmasters will now be able to better understand the crawling and indexing methods used by Live Search. More »
Posted on August 12th, 2008 in SEO.
Google Search Customisations Made More Transparent
In their continued efforts to improve the search experience for the users, Google recently added new features to their Web Search that will allow customers to realise how their search results are customised, thus making the process more transparent. More »
Posted on August 4th, 2008 in SEO, Google, Search.
Will Google Search Look Like Digg Once Users Vote On SERPs?
Google has been bucket testing a new interface on some randomly selected users. Recently a screen shot of the new interface along with a video showing the new search features was screened. This interface has a very Digg-like look and feel. More »
Posted on July 24th, 2008 in SEO.
Google Keyword Estimator Shows Real Search Volumes
Last week the Google AdWords keyword tool started showing approximate search volumes. AdWords advertisers and everyone else in the world can now see the approximate number of search queries carried out on Google for any keyword. More »
Posted on July 15th, 2008 in SEO, Google, Search, SEM.
Google Improves Indexing And Crawling Of Flash Files
For some time now, Google has been working to improve the indexing of Flash files. They have now released some information about the new algorithm they have developed by integrating Adobe’s Flash Player Technology for this purpose. More »
Posted on July 11th, 2008 in SEO.
First Page Listings On Google Even More Important
A study conducted by Jupiter Research in April 2008, proves quite conclusively that the number of users who looked at only the first few results or the first page of search engine results increased between 2002 and 2008, while those looking at the second, third or further pages reduced in number. More »
Posted on June 2nd, 2008 in SEO.
Google Announces VisualRank For Image Search
Google researchers, Shumeet Baluja and Yushi Jing, presented a paper titled ‘PageRank for product image search’ at the international World Wide Web Conference held in Beijing last week. They say that their new technology will help improve image search results, and these results will be more relevant to customer needs. More »
Posted on May 1st, 2008 in SEO, Google, Search.
Google To Sell Performics Search Marketing
After receiving regulatory approval of their acquisition of DoubleClick, the policy makers at Google have been trying to reorganize the functioning of the company to achieve maximum productivity, while at the same time offering quality services to their clients. More »
Posted on April 4th, 2008 in Business, Google.
Yahoo! Open Search Brings New Meaning To Universal Search
Having realised that they cannot compete with Google on the basis of algorithmic quality any more, Yahoo! have adopted a new approach to search - openness. Yahoo! Open Search was officially announced yesterday. More »
Posted on February 26th, 2008 in SEO, Search.
False Reports About Yahoo! Blocking Googlebot On del.icio.us
A recent post on web developer Colin Cochrane’s that got more attention than it deserved on Sphinn and the SitePro newsletter mistakenly claims that Yahoo! has decided to play hardball with the competition. More »
Posted on February 21st, 2008 in SEO, Social Media.
Google Searches Become More Focused
Google Analytics evangelist, Avinash Kaushik recently organized a ‘by invitation-only’ event at Google’s Atlanta office. Brian Ussery of Beu Blog reports that towards the end of the meeting Kaushik gave a presentation based on some facts and figures to the participants. More »
Posted on February 7th, 2008 in SEO.
Influence Of Search On Brand Affinity
Google recently commissioned search engine market research firm Enquiro to carry out an online survey & eye tracking study to test the effect brand placements in search results have on brand affinity in the minds of consumers. The study carried out on 2,722 subjects aged 25+ found that placement in the top Sponsored and Organic results can drive up brand affinity by as much as 16 percent. More »
Posted on December 27th, 2007 in Search.
SEO Quality Assurance Checklist
Andrew Shotland at the Local SEO Guide blog has written a very interesting post following up the recent release of the Google Ranking Factors poll. In his post he argues that perhaps the most important factor to determine Google ranking is an overall quality assurance check of the website that covers simple things such as the robots.txt file. More »
Posted on October 11th, 2007 in SEO.
