Social Network Advertising News

Nielsen Brings Market Intelligence To Facebook

28th September 2009

Facebook and Nielsen are teaming up to provide a new service to marketers on the popular social networking site. Nielsen will make use of their vast marketing experience to help marketers reach all Facebook users more effectively. More »

Facebook Ads Out Perform Google

23rd September 2009

While it is true that in general that the effect of online ads on social networks is not quite as strong as the effect of online ads on search sites, it has been found that ads on Facebook have definitely begun to show very good results, even surpassing the performance of ads on search giant, Google. More »

Ad Impressions On Social Sites Grow

10th September 2009

comScore has revealed that display ads on social networks accounted for more than 20% of the total number of online ad impressions in the USA during the month of June 2009 . More »

Research Confirms Online Advertising Drives Offline Sales

4th September 2009

Online advertising is no longer meant only for online marketers. More and more studies are showing that online advertising can be beneficial for offline sales as well. More »

Why Facebook Failed To Takeover Twitter

3rd March 2009

During a recent interview with Business Week, Facebook’s Director and one of its largest investors, Peter Thiel, publicly confirmed for the first time that Facebook and Twitter had been in serious talks with each other but the deal failed over disagreements regarding price and structure. More »

Twitter Testing Ads Within Streams?

17th April 2008

Users of Twitter have revealed to TechCrunch that they have come across ads displayed within the twitter feeds during this past week, just after some breaks were reported in the continuity of their services. More »