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Google Wins Nokia, Looses T-Mobile To Yahoo!
Finnish telecom giant Nokia has announced a tie up with internet search engine giant Google on the same day that Google lost its deal with T-Mobile to Yahoo! More »
Posted on February 14th, 2008 in Mobile.
Mobile Operators Unite To Standardise Ad Measurement
Vodafone, T- Mobile, Orange, O2 and 3 have joined forces with the GSM Association to standardise parameters for the measurement of the effectiveness of Mobile Advertising. The announcement made at the Mobile World Congress in Barcelona on 11th February, marks the first step in a collaborative effort to counteract Google’s growing popularity on mobile. More »
Posted on February 13th, 2008 in PPC, Mobile.
