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Google Remains Undisputed Market Leader
A report released by comScore, this weeks found flthat Google has retained its position as the leader among search engines in the UK. More »
Posted on June 10th, 2008 in SEO, Search.
Yahoo! Actions Not In The Best Interest Of Shareholders
The executives at Yahoo Inc. obviously believe in the saying ‘there are no permanent friends and no permanent enemies.’
It is well known that Yahoo! ran tests with arch rivals Google, to show AdWords advertising on Yahoo! Search. What is not so well known, however, is their opinion on the same subject. More »
Posted on June 4th, 2008 in PPC, Business, Search.
Yahoo! Board Threatened As Icahn Supporters Rally
Carl Icahn’s battle to replace the board of directors at Yahoo! has gained momentum. There are many people who support his stance on the Microsoft takeover. These supporters are now rallying behind him and buying shares of Yahoo! More »
Posted on May 27th, 2008 in Business, Search.
Will Microsoft Buy A Declining Facebook?
Nielsen Online’s latest survey results have provided some rather unhappy news for Facebook in the U.S. According to the report, Facebook’s popularity fell by about 10% in April 2008, compared to the previous month. The actual number of unique visitors has fallen from 24.9 million in March to 22.4 million in April. More »
Posted on May 22nd, 2008 in Social Media.
Microsoft Reopens Talks With Yahoo!
On Sunday 18 May 2008, two weeks after withdrawal of its offer to Yahoo!, Microsoft has issued a statement, regarding its continued efforts to improve their online services and advertising business. More »
Posted on May 20th, 2008 in AccuraCast.
Yahoo! Board of Directors Under Fire
Yahoo! may have won the battle but not the war. Barely have the board of directors at Yahoo! breathed easy, after Microsoft withdrew its offer to buy over the company and decided against a hostile takeover, when they have to face the wrath of some very angry investors, who believe Yahoo! should have accepted Microsoft’s offer. More »
Posted on May 16th, 2008 in Business, Search.
Yahoo! Glue Mimics Ask Universal Search
Yahoo! India has launched a new feature last week known as ‘Glue’ pages. They are special pages with attached visual inputs alongside the regular search results, that show up for specific types of searches. More »
Posted on May 12th, 2008 in SEO, Search.
Microsoft Withdraws Yahoo! Offer
In a sudden turn of events Microsoft has decided to withdraw the offer they made to takeover Yahoo! After over 3 months of fruitless discussions, and even threats of a hostile takeover bid, the head honchos at Microsoft have concluded that it does not make economic sense to raise their bid beyond the final offer of $33 per share or nearly $46.5 billion. More »
Posted on May 6th, 2008 in Internet, Business, Search.
Yahoo! Plans To Push Open Strategy Across The Board
Yahoo!’s Chief technology Officer, Ari Balogh and Chief Architect of Platforms, Neal Sample, have announced at the Web 2.0 Expo held in San Francisco on 25th April, that Yahoo! will shortly launch a program called Yahoo! Open Strategy (Y!OS) and will open up SearchMonkey in private beta. More »
Posted on April 29th, 2008 in AccuraCast.
What Will Happen To The Microsoft-Yahoo! Acquisition?
Yahoo! released their much awaited financial results for the first quarter of the year. While the result is not spectacular, it is better than predicted by some analysts. Some think it could be good enough to keep Microsoft at arm’s length for a while. The Street seems to disagree. More »
Posted on April 25th, 2008 in Business, Search.
Acts Of Desperation: Potential Google - Yahoo! Deal
The Wall Street Journal reported yesterday that Yahoo! and Google are in talks to moved a step further, with regards to their search advertising deal. The 2-week test where Yahoo! Search results showed Google AdSense ads is supposedly looking so encouraging that both companies are already talking about extending the deal. More »
Posted on April 18th, 2008 in PPC, Business, Search.
Microsoft - Yahoo! Battle Gets Heated And Complicated
This was never going to be a straightforward acquisition and we all knew that. However, Microsoft’s bid to acquire Yahoo! has just turned more complicated with a whole new set of competing factions coming out of the woodwork. Google, AOL , News Corp. and Time Warner have all re-emerged as significant players. More »
Posted on April 14th, 2008 in Internet, Business, Search.
Yahoo! Makes Big Claims About Transforming Ad Industry
While the online ad industry is growing in leaps and bounds, the actual procedure for advertising tends to function in complicated and haphazard manners on most platforms, so that a lot of time and energy is spent on the buying and selling ads, testing ads, booking placements and finding the right audience.
Yahoo! recently announced that they have been working hard on this aspect of advertising and will shortly come out with a new format called AMP! (Advertising Management Platform) They believe that AMP! Will revolutionize the way the ad industry functions, and make it much simpler to advertise while saving a lot of time and effort. More »
Posted on April 10th, 2008 in PPC.
Yahoo! Sharpens Its Claws To Fight Click Fraud
Click fraud has long been one of the major problems that advertisers using pay per click platforms have to deal with. Yahoo! Search Marketing has decided to do “whatever” they can to protect their advertisers from click fraud. More »
Posted on April 7th, 2008 in PPC.
Internet Search Giant Resorts To Radio For Self-Promotion
Yahoo! Is trying every trick in the book (and out of it) to improve its performance. WebProNews reports that Yahoo!’s latest campaign involves a number of ads on local radio stations. More »
Posted on March 28th, 2008 in Search.
Yahoo! Chooses Sides With Google OpenSocial
Yahoo! announced support for the OpenSocial platform this week and has joined forces with Google and MySpace to form the OpenSocial Foundation. More »
Posted on March 27th, 2008 in Social Media.
Flickr To Get Video - Soon
Yahoo!, the parent company of Flickr has been promising for ages that they will add video on Flickr. Now it seems like they are serious about their promise and it could be a matter of just a few weeks before this actually happens. Flickr video could be launched as early as April 2008. More »
Posted on March 19th, 2008 in Social Media, Video.
China Manipulates Politics On Google News, YouTube And Yahoo!
On Saturday 16th March 2008, the government of China blocked access to YouTube in order to prevent videos of the unrest in Tibet from being viewed by Internet users in mainland China. YouTube showed several clippings of the pro-Tibetan-sovereignty protests, taking place in Lhasa. More »
Posted on March 18th, 2008 in Social Media, News, Search.
Yahoo! Announces Mobile Bookmarking Service onePlace
Smart mobile applications seem to be rolling out every fortnight from Yahoo! This week they announced the launch of Yahoo! onePlace, a mobile smart bookmarking service that will allow users to conveniently organize all sorts of content in one place and keep it automatically updated. More »
Posted on March 7th, 2008 in Mobile.
US Search Engine Market Share Data - Jan 2008
comScore has released the latest search engine rankings data for the United States, and Google is once again at the top of the heap with almost 53% market share. More »
Posted on February 29th, 2008 in SEO, Search, SEM.
