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PPC

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$20 Billion Lost Due to Ad Blockers

According to the Interactive Advertising Bureau, in 2013 digital advertising more...

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AdWords New Display Summary Page

Google AdWords advertisers will start seeing a new "Summary" page more...

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Bing To Stop Ads With Numbers

Bing has announced a change in editorial policies that will more...

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Digital Ad Impressions Not Reliable

A recent paper released by the Interactive Advertising Bureau (IAB) more...

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Consumers Losing Money Shopping via Google

When shopping for your favourite products using Google, do you more...

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Paid Search Travel Ads Prior To “Sunshine Saturday”

It is expected that this Saturday will be the busiest more...

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A Quick Look at PPC ads on Christmas Eve

Christmas Day is less than 24 hours away, so we more...

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Seasonal Advertising: An Analysis of Halloween PPC Ads

Halloween is almost upon us and for many people this more...

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Google Testing Many Per Click Conversion Optimiser

The only problem is that Google has not informed advertisers more...

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Tablet Sales Continue to Soar, but What Does This Mean for PPC?

The number of tablets sold each year has risen rapidly more...