As the wedding day approaches, interest in the royal wedding has been growing rapidly and the royal family has decided to let the public get a live view of the grand event not only on TV but also through the internet.
They have selected Accenture PLC to build their official website, and Accenture in turn has decided that Google and their Video site YouTube are best equipped to handle the event.
It is estimated that about 400 million people will watch the event online. While this is a huge figure, nearly 2 billion are expected to watch on TV.
The official Google website will be the main source through which all authorised information will be relayed.
The revelation of the bride’s wedding dress is expected to generate much curiosity as also the kiss on the balcony of Buckingham Palace.
Live feeds will also be posted on Twitter and Facebook. Other broadcasters like BBC and CNN will also be relaying the events and it is hoped that the internet will not collapse under the pressure.
In the past events such as the death of Michael Jackson and the inauguration of Barack Obama have generated a lot of interest but this event is expected to be bigger.
While experts believe that the internet will be able to hold out, it is hoped that the mobile networks, which will also see a lot of pressure will not collapse.
Prince William’s spokeswoman has said, ‘We can’t predict what is going to happen with the Internet, but we are doing this with Google and YouTube — and if anyone has the experience to do this, it’s Google and YouTube.”