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Marketing

The Best of Black Friday Campaigns

The Black Friday-Cyber Monday sales period is an exciting time ...

5 Alternative Channels For Your Marketing Mix

The advertising market is crowded. In such a competitive market, ...

5 Lessons for Western Marketers to Learn from China

With the world’s largest population, and the world’s second largest ...

Event Recap: Marketing with AI and Automation

Artificial Intelligence is a hot topic now. 72% of business ...

Digital Marketing In 2018: Your World Is Multi-channel

More than 90% of consumers move between digital platforms throughout ...

The Real Top 100 Digital Agencies?

In 2013, Econsultancy ranked the top 100 digital agencies, based ...

Changing Media Consumption May Alter Your Marketing Efforts

Although TV is still our most used type of media, ...

The Content Marketing Show

Yesterday 3 of the AccuraCast team, including myself, were lucky ...

Creating An Effective Plan For Your Affiliate Program This Christmas

The holiday season is officially upon us, with many consumers ...

Is Your Mobile Campaign Plagued by Fraudulent Clicks?

On the surface it may appear that your mobile advertising ...