Seo News
Rich Media Ads On Yahoo! Search Results
27th February 2009
Yahoo! Search Marketing has announced the addition of video ads, image ads and custom links within search ads on their search results pages. The service, called Rich Ads, is currently available to a few of their advertisers. More »
Google Blends Mobile Ads In Organic Results
8th January 2009
While Google has always been very particular about differentiating ads from organic search results by placing ads only at the side of the search results page or in clearly marked slots at the top of the page, the Google Operating System blog recently found Google Mobile Search displaying short text ads in the middle of the search results page. More »
Google Launches SearchWiki, Allows Users To Customise Results
24th November 2008
When customers use Google Search, they may often find that they do not agree with the rankings of the search result provided by Google. Now it will actually be possible to change the rankings, to add or delete a result or add a comment alongside a result as may seem appropriate to the user. More »
Search Has A Truly Long Tail
20th November 2008
Here is some good news for all Search Engine Marketers. A report released recently by Hitwise, has shown that there is still plenty of scope for all those who are in this field, as it seems that only the proverbial ‘Tip of the iceberg’ has been scraped as yet. It is thus not necessary for SEOs to follow ruthless or ‘dog-eat-dog’ marketing practices. More »
Now U Can Rank Live Search Results
27th October 2008
Microsoft is in the process of allowing its users to share their opinions about the search results provided by Live Search. More »
Microsoft Live Search Gets Semantic Query Processing
22nd September 2008
Microsoft has now integrated Powerset into the Live Search platform, since last month. The Redmond-based software giant is believed to have paid $100 million for Powerset’s semantic search capabilities in an attempt to improve their position in the search engine market after the failed attempt to acquire Yahoo! earlier in the year. More »
What Is Google’s Insights For Search Good For?
13th August 2008
After the success of Google Trends, the search giant has now launched a new tool, called ‘Google Insights For Search‘. This tool is similar to Trends, but shows rising searches in relation to other terms, geographic location and time periods. More »
Live Webmaster Tools Updates But Still Lags Behind
12th August 2008
The Microsoft Live Search Webmaster Center has been brought out of beta, last week, along with the release of a few new updates. Webmasters will now be able to better understand the crawling and indexing methods used by Live Search. More »
Google Search Customisations Made More Transparent
4th August 2008
In their continued efforts to improve the search experience for the users, Google recently added new features to their Web Search that will allow customers to realise how their search results are customised, thus making the process more transparent. More »
Will Google Search Look Like Digg Once Users Vote On SERPs?
24th July 2008
Google has been bucket testing a new interface on some randomly selected users. Recently a screen shot of the new interface along with a video showing the new search features was screened. This interface has a very Digg-like look and feel. More »
Google Keyword Estimator Shows Real Search Volumes
15th July 2008
Last week the Google AdWords keyword tool started showing approximate search volumes. AdWords advertisers and everyone else in the world can now see the approximate number of search queries carried out on Google for any keyword. More »
Google Improves Indexing And Crawling Of Flash Files
11th July 2008
For some time now, Google has been working to improve the indexing of Flash files. They have now released some information about the new algorithm they have developed by integrating Adobe’s Flash Player Technology for this purpose. More »
Google Plays Second Fiddle To CNN
20th June 2008
A year ago the news network CNN, launched a comprehensive news site, CNN.com. It has now come to light that in just one year, they have beaten the search market leader, where news is concerned. This information was revealed during a survey, which was conducted by Google’s subsidiary DoubleClick. More »
Google Remains Undisputed Market Leader
10th June 2008
A report released by comScore, this weeks found flthat Google has retained its position as the leader among search engines in the UK. More »
Search And Give To Charity Through Microsoft
6th June 2008
Last year, Microsoft launched a programme through which money would be donated to certain charities for every search conducted through their search engine. The project was a great success, in that over $250,000 were donated to over 20,000 charitable organizations. More »
First Page Listings On Google Even More Important
2nd June 2008
A study conducted by Jupiter Research in April 2008, proves quite conclusively that the number of users who looked at only the first few results or the first page of search engine results increased between 2002 and 2008, while those looking at the second, third or further pages reduced in number. More »
Microsoft Search Offers Cash For Search, Again
23rd May 2008
Microsoft has decided to leave no stone unturned in the race to improve its position in the search marketing field. During the company’s annual digital ad conference, on Wednesday, it was announced that Microsoft would pay cash to U.S.-based customers for shopping on the new Live Search Cashback site. More »
Yahoo! Glue Mimics Ask Universal Search
12th May 2008
Yahoo! India has launched a new feature last week known as ‘Glue’ pages. They are special pages with attached visual inputs alongside the regular search results, that show up for specific types of searches. More »
Carrefour Banned On Google China
2nd May 2008
During the Olympic torch relay in France, a wheelchair-bound Chinese participant was attacked by pro-Tibet protesters. To add insult to injury, France has granted honorary citizenship to the Dalai Lama, who is the head of the Tibetan Buddhists, who have been agitating against the Chinese Government. These events have apparently not gone down well with both, the Chinese public and government. More »
Google Announces VisualRank For Image Search
1st May 2008
Google researchers, Shumeet Baluja and Yushi Jing, presented a paper titled ‘PageRank for product image search’ at the international World Wide Web Conference held in Beijing last week. They say that their new technology will help improve image search results, and these results will be more relevant to customer needs. More »
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