Yahoo! has recently launched a new keyword and search comparison tool called Yahoo! Clues. This tool allows search marketers to study patterns followed by users while conducting a search. It also gives information about what terms were searched just before and after a particular keyword. The tool however, has made some glaring omissions.
Internet users often have to wait through pre-roll ads or look past overlay ads when they want to watch online video. This can be quite irritating to some users. Microsoft and Yahoo! are reportedly thinking of ways to make this less of an irritation.
Reports of the quarterly earnings of various companies during the second quarter of 2010 have recently been published. These reports indicate an overall recovery in ad-generated revenue in most of the Internet, media and advertising companies.
Yahoo! and Microsoft had struck a deal for a search and advertising partnership last July. The integration of the two search engines has finally started last month.
Last week Yahoo! Japan confirmed that Google will be their local partner for search and ads. The announcement was made by the CEO of Yahoo! Japan, Masahiro Inoue.
Foresee Results and the American Customer Satisfaction Index, have recently conducted a study to find out how customers in the U.S. feel about various social media sites.
Yahoo! and mobile handset manufacturer Nokia have recently announced that they have teamed up to deliver enhanced mobile Internet services.
Data released by comScore, reveals that Facebook has outdone Microsoft, AOL and Yahoo! to become the top display advertisement publisher in the first quarter of 2010.
A white paper released by scientists from Yahoo! Labs sheds light on the changes in search user behaviour.
Evan Williams, the co-founder of Twitter, said at the Chirp conference recently that Twitter users carry out about 600 million searches per day. Twitter’s director of search Doug Cook added that the number of queries reaches the 750 million mark on certain days and he expects it to cross 1 billion fairly soon.
Google announced yesterday that they have acquired the photo editing site Picnik right from under Yahoo!’s nose, while Yahoo! seems to have done nothing about it!