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All Posts About: cpc

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Google’s Expanded Ads Format Delivers Unexpected Results

Google unveiled an update on 26th July 2016 that promised to more...

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5 Steps to Improve YouTube & AdWords Video Advertising Campaigns

Videos offer great value for companies who want to raise more...

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5 Steps to Improve the Performance of AdWords Mobile Campaigns

Smartphones present a tremendous opportunity for advertisers looking to promote more...

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5 Steps to Improve the Performance of Your Google AdWords Display Campaigns

Display advertising campaigns account for over 25% of all digital more...

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10 Steps to Improve the Performance of Your Google AdWords Search Campaigns

Improving the performance of pay per click (PPC) campaigns on more...

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UK Search Spend Up 19%

Search spend in has increased year-on-year by 14% in the more...

Retargeting Generates Most Brand Lift

comScore and ValueClick Media recently released findings from a study more...

Google AdWords Launches Bid Simulator Feature

Google AdWords is now rolling out a new feature called more...

Minimum Bids Fluidised On Yahoo! Search Marketing

Yahoo! Search Marketing has changed the rules of their game more...

Google Launches New Conversion Tracking Tool

AdWords conversion tracking has been updated for the first time more...