
Farhad Divecha
Group CEO
Farhad is the Group CEO of AccuraCast. With over 20 years of experience in digital, Farhad is one of the leading technical marketing experts in the world. His specialities include digital strategy, international business, product marketing, measurement, marketing with data, technical SEO, and growth analytics.

How Useful Are Facebook ‘Likes’?
The BBC recently conducted an investigation, the findings of which suggest that
Flight Updates Via Google SMS – What Next?
Googlers in the USA can now get up-to-date flight information on the
Social Networking Habits Across Asia-Pacific in 2010
comScore has conducted a study on the social networking habits
Organic v Paid Search: Which Is More Likely To Convert?
Recent research from sources such as comScore and Nielsen indicates, in a
What Draws Silver Surfers To Facebook?
The commonly held notion that the social networking sites such as Facebook





