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Advertising

GDPR: 69% Users To Opt Out Of Ad Tracking

A survey of UK social media users found that 69% ...

One Year On… Did Google’s Gamble With Right-Side Ads Pay Off?

It's been more than a year since Google stopped showing ...

Create Intelligent Marketing Solutions With Big Data [Step 5]

This is the last of a 5-part article on how ...

Use Big Data to Discover Factors Influencing Marketing Performance [Step 4]

This is the fourth of a 5-part article on how ...

Identify Market Trends With Big Data [Step 3]

This is the third of a 5-part article on how ...

Improve Marketing Decisions With 2-Level Big Data Analysis [Step 2]

This is the second of a 5-part article on how ...

5 Simple Ways Regular Marketers Can Use Big Data [Step 1]

In a time when buzzwords like "machine learning" and "big ...

Google’s Expanded Ads Format Delivers Unexpected Results

Google unveiled an update on 26th July 2016 that promised to ...

Taking Advantage of the Oscars For Your Marketing Campaign

The Oscars are one of the most anticipated events of ...

Ho! Ho! How Digital Marketers Approach Christmas Selling

Christmas is coming, the goose is getting fat, and retailers ...