YouTube has now decided to launch their pre-roll ad service outside the U.S.A. As a first step towards achieving that goal, they have started trialling pre-roll ads on YouTube in the U.K. Read the rest of this entry »
'Social Media' News
YouTube Testing Pre-Roll Ads
Women Favor Blogs Over Twitter
The 2009 Women in Social Media Study conducted by BlogHer, iVillage, and Compass partners revealed some very interesting habits of women as far as the use of blogs and other forms of social media are concerned. Read the rest of this entry »
Twitter Search To Start Indexing Web Content
Santosh Jayaram, the new V.P. of Operations at Twitter recently said that they will soon start crawling and indexing links that are posted on Twitter. This means that Twitter search results could include several web pages that are crawled from links within tweets. Read the rest of this entry »
Mixx Debuts Ad Rating Service
The social book marking site Mixx has introduced a new service, called ‘the sifter’, which will enable “elite” members of Mixx to vote on five different ads of any format that an advertiser uploads, thus giving the advertisers an idea of which ad will be the most effective. Read the rest of this entry »
How Loyal Are Twitter Users?
It is a well known fact that Twitter has grown at an explosive rate lately - their unique audience was up 100% in March - however, the site does not seem to be very addictive to its new users. Read the rest of this entry »
Mobile And Social Network Advertising Predicted To Grow
According to the results of recent studies conducted by Forrester Research, mobile advertising and social network advertising are set to grow at a phenomenal rate in the USA. Read the rest of this entry »
Microsoft Vine Debuts
Microsoft has recently launched a new social web application called Vine that will first be beta tested in Seattle. Critics liken the service to a combination of Twitter and Facebook. Read the rest of this entry »
StumbleUpon Makes It Easier To Stumble
All good things that happen to StumbleUpon seem to go largely un-noticed and under the radar. They recently updated their submission process without making any announcement even on their own blog. Read the rest of this entry »
The Terminator On Twitter
Soon to be launched movie, Terminator Salvation, has tapped into Twitter with a whole new concept for self promotion. Read the rest of this entry »
The Race For One Million Twitter Followers
Twitter is growing by leaps and bounds. Its following grew by an unbelievable 75% from February to March this year, with site visits doubling. The site has its celebrity users to thank for this sudden growth spurt. Read the rest of this entry »
Popular Brands Succumb To Sneaky Twitter Advertising
A number of popular brands have been recently caught paying for undercover publicity on Twitter. These brands are paying Twitter users, via the Magpie ad network, to tweet about their products. Read the rest of this entry »
Digg Bar Launched And Exploited
Last month we had reported on a potential Digg toolbar that would compete with StumbleUpon.
Digg has now launched a new product called the ‘DiggBar’, which appears at the top of the browser whenever users click on any story on Digg. The DiggBar is portable to any website, making social news sharing much easier, but ways to exploit it are already cropping up. Read the rest of this entry »
Portable Contacts Provides Secure Social Data Portability
Google introduced a new system called ‘Portable Contacts’, last month, to make it possible for third party websites to access a user’s friends list without requiring them to disclose their password. Read the rest of this entry »
Is Google About To Acquire Twitter?
Undisclosed sources have apparently informed TechCrunch that Google is holding negotiations to buy over the popular microblogging site Twitter. Read the rest of this entry »
Potential Twitter Revenue Model
Twitter has gained immense popularity in the last year, and seems to have finally decided to try and generate some revenue. The popular micro-blogging service has publicly acknowledged the possibilities of two potential revenue generation models. Read the rest of this entry »
Google Jaiku Open Sourced To Combat Twitter
For almost a year now, Google has been in the process of porting Jaiku over to Google App Engine. The process is now complete, and the new JaikuEngine has been launched on Google Code, as an open source project that they hope will turn into a Twitter competitor. Read the rest of this entry »
Is Facebook Sending More Traffic Than Google?
According to recent findings from the analytics company Hitwise, Facebook is now sending more traffic to some sites than Google. Read the rest of this entry »
Digg Takes On StumbleUpon With New Toolbar
Social news site Digg.com is beta testing a toolbar, similar to the one from StumbleUpon, to provide the Digg experience to users who move from Digg to any of its outbound links. Read the rest of this entry »
Why Facebook Failed To Takeover Twitter
During a recent interview with Business Week, Facebook’s Director and one of its largest investors, Peter Thiel, publicly confirmed for the first time that Facebook and Twitter had been in serious talks with each other but the deal failed over disagreements regarding price and structure. Read the rest of this entry »
Did You Know That StumbleUpon Is Bigger Than Twitter?
Social discovery site, StumbleUpon is not the most hyped or talked-about site in the social medium. Yet, it has reportedly accumulated over 7 million users, making it almost 50% larger than the much-hyped Twitter. Read the rest of this entry »


