Pre-sales awareness was driven through targeted advertising on search and social media. Tickets to the event sold out within an hour.
CLIENT
UFC
UFC London Online Promotion
We worked with Ultimate Fighting Championship to promote their biggest ever Fight Night in London.
Creating excitement on all channels
We generated a buzz and built up excitement about the event online through targeted campaigns on all channels.
Lead generation to drive ticket sales
We devised a strategy that combined near real-time creative variation to drive the most engagement and a lead generation campaign that encouraged users to register their interest by signing up online to get an exclusive pre-sale code.
Real-time creative optimisation
Driving ticket sales
