Properly managed pay per click advertising can deliver outstanding benefits to virtually any organisation, reducing cost per acquisition and delivering improved return on investment. At AccuraCast, we have a proven track record of outstanding success for our clients, from dynamic campaigns for firms such as Stella Artois, Waitrose and Roxio to delivering PPC training for the marketing team at FTSE 250 company Informa.
Comprehensive PPC services
Landing Pages
Optimised to convert more visitors into sales.Video Ads
Build brand presence on YouTube and other video sites.Multilingual PPC
Target international markets cost-effectively.Affiliate Marketing
Create a new sales channel and pay only for conversions.
Why we’re leaders in pay per click
Expertise – we can help you reduce the cost of your advertising, improve conversion rates and gain market share.
Experience – we have devised extensive PPC campaigns for every size of organisation, from multi-national corporations to SMEs, and from charities to entrepreneurial start-ups.
Innovative – we use the latest tools and thinking to ensure our clients achieve outstanding results.
Professional – we enjoy what we do, we’re creative and forward thinking, but we always take our professionalism seriously.
Reduced cost – highly targeted campaigns ensure you pay less per lead.
Low cost per click – we combine bid strategies with creative copy writing and design to deliver CPCs that are often below 10p.
Proven track record – one of the strengths of PPC is the ability to track result accurately – and we can demonstrate ourt ability with proven success stories backed by solid facts and figures.
Comprehensive services – everything from keyword research and PPC campaign management through to creation of landing pages.
ROI focused – measurable results that help reduce your cost per acquisition.
Committed to transparency – we deliver the facts and figures that help you track campaign performance and measure the effectiveness of your advertising spend precisely.
Outstanding support – call on our additional support and training services whenever you need them
Highlights – some recent PPC campaigns
- Google was so impressed by our work with a number of small and medium businesses, they wrote this admittedly rather flattering case study about AccuraCast. You can also read the case study in full here.
- Reducing the cost per acquisition for estate agency Fresh Invest from as much as £70 per conversion to as little as £3.41
- Raising awareness of the London Black Families project for the charity Action For Children, taking advantage of free search advertising through a Google Grants scheme.
- Reducing the cost per click for extremely competitive keywords from over £5.00 to less than 7p for World Cup Tickets.
- Significant growth in traffic through carefully managed pay per click bidding for the Golden Palace online casino.
- Reducing the cost per acquisition by over 60% for cosmetic dental surgery, Dentaprime, through effective landing page design and testing.
- A 250% traffic increase for ADA Pipeline Supplies through a precisely targeted Google AdWords campaign that delivered rapid results.
- Taking prestigious Harley Street surgery Advance VisionCare from relative online obscurity to dominance of the market through a combination of PPC and SEO.
More sales at lower cost
Your sales can be increased and your cost per click lowered through effective ad campaigns on Google AdWords and Bing Ads. Our service helps you to maximise your return on investment in online advertising by ensuring budgets are wisely invested and conversion rates are tracked and reported accurately.
Ensuring your site is built to convert leads from AdWords into sales also reduces your cost per click.
By taking an holistic approach, blending plain text ads with product advertising, mobile and local ads, videos, banners, Flash, multilingual, and pay-per-call features, we mould the campaign to match your specific requirements.
Your campaign will also benefit from our leading-edge knowledge of the latest techniques and features – tested thoroughly by our expert team to ensure they will deliver the right results. Our extensive expertise in mobile ads will give you a competitive edge in this increasingly important format. Features such as pay-per-call, when used effectively, can deliver outstanding results for the right business, especially for SMEs and local services providers.
Call us on 0800 019 6813 or Request a Quote
Find out how our PPC services could drive more traffic to your website, grow sales and improve campaign ROI.
