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Campaign Setup & Optimisation

Set up pay-per-click ad campaigns to maximise impact, generate more sales and leads, and reduce the cost of your campaign.

Why you need expert setup

Properly set up campaigns prevent wasting time and money in the long run. There is also a steep learning curve in PPC, and it pays to get expert assistance at this critical stage.

Performance optimisation

Combine smarter bid strategies with creative copy writing and design to achieve higher Quality Scores, reducing costs per click (CPC), so you pay less per lead or sale.

PPC campaign optimisation

AccuraCast is a Google Partner and a Microsoft Advertising Partner. We can set up a properly planned and effectively structured campaigns on GoogleMicrosoft / Bing, Baidu, Yandex, Naver, and other search engines, with keyword grouping, distribution preferences, delivery times and bid values set to ideally attract the maximum clicks and conversions for your given budget.

Our campaign set up services are available as a stand alone service or as part of our overall PPC management services.

Campaign set up includes:
  • Keyword grouping
  • Ad copywriting
  • Landing page specification
  • Bid estimation and setting
  • Setting campaign distribution preferences
  • Ad delivery setting
  • Multilingual campaign set up
  • Consultation for landing page design

I have worked with AccuraCast for a number of years and will continue to for many more to come. They are always brilliant at keeping me up-to-date with digital trends and ensuring our campaigns drive the best results. Really could not recommend the AccuraCast team highly enough!

Merle Bennett - Penguin Random House

Our Clients

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Why we’re leaders in pay per click optimisation

100% Ethical SEO® – that delivers long-lasting results and won’t get your site banned by the search engines.
Our ethics policy explains clearly what we do and how we work.


We’ll get your campaign set up and your ads running rapidly and with the minimum of fuss, saving money by avoiding expensive mistakes.

Proven track record

One of our strengths is data-led performance – and we can demonstrate our ability with proven success stories backed by solid facts and figures.

ROI focus

Our performance-led approach helps reduce advertising costs, improve conversion rates and gain market share – delivering measurable returns on your investment.

Outstanding support

From AI-based budget and bid management to multilingual training and CRO, our additional support and training can be called on whenever you need them.