Farhad Divecha
Group CEO
Farhad is the Group CEO of AccuraCast. With over 20 years of experience in digital, Farhad is one of the leading technical marketing experts in the world. His specialities include digital strategy, international business, product marketing, measurement, marketing with data, technical SEO, and growth analytics.
EU-US Data Privacy Framework Eases GDPR Concerns
U.S. President Joe Biden signed an executive order last weekend to implement
Data-Led Financial Services Marketing Checklist
Financial services brands work with customer data ranging from simple website visits
Why You Need to Optimise for Customer Lifetime Value
Lifetime value matters for B2B & B2C
Measuring and optimising performance marketing
Data-Led Sports Marketing Checklist
In today’s climate of changing privacy laws and cookie-less tracking, sports brands
