How To Preserve Organic Traffic As Google Changes SEO
Last week, Google rolled out significant changes to the way search results pages appeared for certain queries. The new format provides an answer box, but without any accompanying organic search results!

The changes have worried more than a handful of people in the industry. Cries of “Google is killing SEO”, and “SEO is dead” started echoing on social media.
After all, if Google could kill off organic search results completely for a product search query on the first page, what hope was there for SEO?
Learn how you can future-proof your search marketing strategy to get more organic traffic in the face of these changes:
About the Author
Accuracast is a digital marketing agency focused on international growth. Founded in 2004. Specialists in generative AI engine optimization, social media marketing, search and programmatic display advertising and search engine optimisation in all major global languages to businesses worldwide. Offices in London, New York and Madrid.
accuracast
Accuracast is a digital marketing agency focused on international growth. Founded in 2004. Specialists in generative AI engine optimization, social media marketing, search and programmatic display advertising and search engine optimisation in all major global languages to businesses worldwide. Offices in London, New York and Madrid.
Recommended For You


Webinar: Demand Generation That Actually Works – Strategies for Long-Term Growth
B2B marketing is evolving, and many traditional demand generation tactics are becoming less effective. With rising ad costs, changing buyer behaviours, and the growing role of AI, businesses need to rethink how they create and capture demand. We brought together a fantastic panel of keynote speakers who are at the forefront of B2B marketing and…
Mar 20, 2025 Min Read < 1 minute

How to Improve Facebook Event Match Quality
Facebook displays an event match quality score once server-side tracking has been implemented. The rating - indicated as a score out of 10 - indicates how effective the customer information sent from the advertiser's server may be at matching event instances to a Facebook user account. High-quality event matching improves ad attribution and performance.
Dec 27, 2021 Min Read < 1 minute

In-App Advertising To Drive Global Ad Growth
Global digital advertising spend will increase 85% from $407 billion in 2022 to $753 billion in 2026 The global ad market is dominated by digital advertising, which is expected to account for 60% of all ad spend this year. According to research from Juniper, future growth is expected to be driven by in-app advertising. This…
Mar 11, 2022 Min Read < 1 minute
Looking for something specific?
Search our services and insights instantly.
Related Questions
Looking for something specific?
Search our services and insights instantly.
Looking for something specific?
Search our services and insights instantly.
Related Questions
For example: We need help expanding into new markets
I want to understand how you can help me with AI
How can I future-proof my digital strategy?














