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SOCIAL MEDIA MARKETING FOR FINANCE & INSURANCE

Drive real value from social interactions. Accuracast is a financial services social media marketing agency specialising in international growth. Build trust and grow your reach while maintaining compliance, with beautifully curated content that attracts engagement, and converts visitors into qualified leads and sales.

Paid & organic social media marketing for high-value customer and long lead to conversion industries requires a different way of working

While social media marketing should be a component of any banking, finance or insurance company’s marketing strategy, it requires a higher level of attention to compliance. Regulators such as SEC, FCA, and ESMA have strict guidelines on terminology, proximity, and disclosure, especially on social media.

As a critical channel for establishing credibility, finance social media marketing can be a powerful tool to quickly build trust through strategically placed video, imagery, endorsements, and testimonials.

Leverage our unparalleled experience to ensure that you are making the most of social media’s opportunities and global reach.

Money

Finance & insurance brands we work with

Finance SMO team

Build your social reputation and trust to quickly convert customers

Social media is important in the often long and complicated journey to conversion in the finance and insurance industry, but leading with compliance can expedite credibility and customer confidence in your brand.

We understand this and have extensive expertise managing social platforms for our regulated financial clients, where messaging and advertisements are closely monitored and trust is critical to success.

Connect with the right people and establish your credibility

Knowing your customer (KYC) is a critical consideration for the finance and insurance industries; social media platforms enable you to hyper-target your customers, wherever they live, with relevant messages and content such as accreditations, case studies, and testimonials, all of which are required to build trust and drive more sales.

We’ll help you stand out from the crowd, target the right audience in each market, and establish the reputation and trust required to generate quality leads and sales.

City of London

Reach your business goals with meaningful engagement

Due to the nature of social media, it is notoriously difficult to quantify the direct impact, even more so in the finance and insurance industries, given the potential for lengthy lead-to-conversion consideration periods.

We understand what it takes to deliver the appropriate engagement for our regulated customers, guiding them through the consideration cycles with the right messaging to the right audience, driving qualified leads, increased trust, and direct sales.

Optimise your social media budget in high engagement, low conversion conditions

As is the case with other marketing channels in the finance and insurance industry, the costs associated with reaching your customers via social media can be significantly greater, and can rapidly spiral out of control without experienced management.

We have extensive experience managing social media platforms and tactics for a variety of our finance clients, particularly those in regulated markets, and we have the expertise to ensure that your social media campaigns are managed efficiently to achieve the greatest results without wasting budget.

Financial stock markets

What our clients are saying

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I started working with AccuraCcast in April 2018. The first thing I noticed was that they are far more proactive than the other agencies, really thinking about the campaign and how the customers see it. Even all these years on they still make useful suggestions all the time!

Jamie Mirchandani
One Life

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